Guides

Explore guides for measuring and improving your documentation with analytics

Use analytics to understand your documentation and turn insights into improvements. These guides cover site analytics, external tracking, custom reports, and contributor activity.

Explore

Track documentation metrics

Choose useful metrics and turn insights into documentation improvements.

Track documentation analytics with Google Analytics

Connect Google Analytics to measure traffic and visitor behavior.

Track advanced analytics with the Events Aggregation API

Query event data to build reports and custom dashboards.

Analyze change request contributors

Understand who contributes to your documentation and how they work.

Quick guides

How do I use site analytics?

Review traffic, feedback, search, and Ask AI activity from your site analytics dashboard.

This guide shows how to filter data and identify content opportunities.

How do I use search and feedback data?

Search terms and page ratings highlight content that needs attention.

This guide shows how to find gaps and prioritize documentation improvements.

How do I track docs with Google Analytics?

Connect Google Analytics to measure traffic beyond GitBook site analytics.

This guide covers the integration, measurement IDs, and data collection.

How do I build a custom analytics report?

Use the Events Aggregation API to analyze documentation behavior in your own tools.

This guide covers event data, queries, and dashboard reporting.